Yamaha has endeavored to produce products and services that satisfy the diverse needs and desires of people worldwide. Its products and services are recognized for superior quality in acoustics, design, technology, craftsmanship, and customer oriented services. These products and services under the brand name of Yamaha are highly regarded by a large number of professionals, institutions, business people within the related industries, and consumers! Yamaha's corporate objective is reflected in everything that it does, which is to contribute to the enrichment of the quality of lives for people around the world.
Yamaha Corporation of America is looking for a Director of Marketing for their Keyboard division. The Director of Marketing will Develop and implement strategies which are responsible for the growth and high-level positioning of some of Yamaha’s most prestigious brands. Lead the team to create new marketing initiatives to bring best practices in marketing to the Keyboard division.
Essential duties and responsibilities:
Established in 1960, the Yamaha Corporation of America (YCA), then Yamaha International Corporation, offers a full line of musical instruments and audio/visual products to the U.S. market. YCA is a wholly-owned subsidiary of Yamaha Corporation, Japan, and is the largest of all global subsidiary companies.